January 19th, 2026 – Barcelona, Spain   

Today, during the biggest industry expo - ICE Barcelona - Delasport, an award-winning Sport, Casino, and Platform provider, revealed its revolutionary new innovation: Betiator, a category-defining product that changes live sports betting forever. 

Betiator is the first-ever crash-style game designed exclusively for sportsbook, merging the raw drama of live sports with the heart-pounding tension of crash mechanics. 

For decades, sportsbook innovation has revolved around the same core ingredients: odds, markets, and bonuses. Betiator breaks that cycle with a whole new way to play - it’s all about timing. Every second matters. Every moment builds suspense. And every decision feels immediate, emotional, and alive. 

Inspired by the explosive popularity of crash games in casino, Betiator brings that same simplicity and adrenaline into live sports. Players follow real in-play action through a highly visual interface, decide when to jump in, and choose when to cash out - before the moment hits. The result is a fast, intuitive, and thrilling experience that feels as exciting to watch as it is to play. 

“Betiator is not an add-on, and it’s not another market,” said Oren Cohen Shwartz, CEO of Delasport. “It’s a revolutionary new Sports product. We’ve taken the tension people love in crash games and fused it with the emotional peaks of live sports. This is the next evolution of gambling in general and of in-play betting in particular.” 

For operators, Betiator delivers more than excitement. It unlocks higher engagement, longer sessions, increased bet frequency, and new cross-sell opportunities, while attracting audiences that traditional sportsbooks struggle to convert - especially bingo, casino-first and younger, mobile-native players. 

With Betiator, Delasport redefines live sports betting - elevating it from static odds into a fast, visual, emotion-driven entertainment experience. 

Betiator made its official debut at ICE Barcelona 2026, where partners and operators can experience the future of live betting firsthand. 

The post Delasport Revolutionizes Sports Betting and Launches Betiator first appeared on Delasport.

December 3rd, 2025 – 

Leading iGaming supplier Delasport teases a one-of-a-kind sports betting crash game called Betiator – a new in-play experience that merges live sports with the tension and excitement of crash games. 

Inspired by the groundbreaking casino genre, the company once again pushes the whole industry to a new phase in evolution by allowing sports bettors to play in the same easy and fun way as fellow casino players. Crash games are booming in the casino world, showing that players crave more emotional, fast, and visually engaging formats - and Betiator brings that same adrenaline-charged energy to the sportsbook. 

It changes the scene by introducing a truly innovative way to bet on sports, keeping players at the edge of their seats during the game. Designed to excite both sports bettors and casino players, it marks a defining moment for innovation.

This product comes as a logical next step in the evolution of live betting and the company's goal to disrupt the iGaming industry. It demonstrates Delasport's successful commitment to unique innovation: a strategy they call "Going Beyond Content" –building on the success of products and features like SuperPot, My Sportsbook, My Combo, Double My Winnings, and many more.

“Sports bettors deserve the same level of innovation and excitement that casino players get all the time,” Delasport’s CEO Oren Cohen Shwartz says. “At Delasport we’re taking the whole game to a new playing field with Betiator. Live betting won’t feel outdated anymore as we’re bringing in the thrill of the casino to sports betting.” 

While details about Betiator remain under wraps for now, Delasport promises a completely new way to experience live sports. Operators and partners eager to see it in action can schedule exclusive demos and discover more at ICE Barcelona 2026, taking place January 19–21, where Betiator will make its official debut. You can request a demo of the new product here.  

About Delasport 

Delasport is a leading iGaming software supplier, operating in regulated markets, that delivers a modern one-stop-shop solution for sports betting, online casino, and player account management. Their platform focuses on player experience through personalization, unique exciting ways to bet, strong retention capabilities with rich player engagement suite and cutting-edge technological innovations. 

Since its founding in 2010, Delasport has won multiple international awards for its sportsbook and managed services, and has gained a proven track record of excellence, stability, and overall success. 

Currently, Delasport has hundreds of experts in various IT, Operations and business fields and several offices: in Bulgaria (Sofia and Plovdiv), Ukraine, and Malta. 

The post Delasport Unveils a Crash Game for Sports Betting  first appeared on Delasport.