POSITION DESCRIPTION & RESPONSIBILITIES OVERVIEW

Key points for the role:

The primary function of the Marketing Manager is to plan, coordinate and manage the development and execution of business-focused marketing and communications to support growth and brand awareness for the company, the B2B and B2C activities.

Role & Responsibilities:

• Develop, strengthen, protect, and leverage the company’s brand, B2B, and B2C activities.
• Develop strategies and tactics to get the word out about our company and activities.
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Building brand awareness and positioning.
• Evaluating and maintaining a marketing strategy
• Organizing company conferences, trade shows, and major events.
• Analyze consumer behavior and adjust email and advertising campaigns accordingly
• Evaluating competitors.
• Handling social media, public relations efforts, and content marketing.

What we expect from you:

• Previous experience working in the sports betting/online gambling industry
• Strong business orientation with excellent interpersonal skills
• Ability to read and understand information from various sources
• Outstanding communication and presentation skills
• English – excellent level- read, write, speak
• Other languages are a good advantage- (Italian, German, Swedish, France, Spanish)
• Proactive, dynamic person and strong team player
• To be able to travel abroad

What to expect from us:

• This is a full-time position that comes with a competitive performance-driven remuneration package

• Excellent work atmosphere and culture

• Mini team buildings and other local company events that run throughout the year

• Additional social benefits

• Additional health insurance that guarantees fast access to contracted health services

• Refreshments and fruits at the office

• Lively office environment with a game and relaxation area

How to apply:

Please submit your online application in English

Location: Plovdiv and Sofia, Bulgaria