We will support this ​​​​leading esports-focused operator in MGA-regulated markets. The agreement allows all three brands to expand beyond their casino audience with ease. As we’ve said in the past, adding a sportsbook to a casino website opens up a brand-new revenue stream and helps retain players who are interested in both verticals.

Delasport CEO, Oren Cohen Shwartz, comments the deal:

"Partnering with an industry giant like EEG is yet another milestone in Delasport’s growing track record of successes. We are proud to be able to provide our modern sportsbook solution, boosted with player personalization and engagement tools, to a company with such vast experience," says 

The excitement is shared by both parties as EEG’s CEO Alex Igelman also comments on the news:

“Partnering with Delasport represents an exciting opportunity for EEG to broaden its offerings to a whole new set of players in key markets where sports betting is exceptionally popular. We are eagerly looking forward to seeing the positive impact and growth this integration brings to our brand. Delasport has been a great partner every step of the way. We feel safe in entrusting the new sportsbook branches to them and their Plug & Play Sportsbook iFrame solution.” 

About Esports Entertainment Group 

Esports Entertainment Group (EEG) is a global MGA-licensed, “esports-focused” iGaming B2C operator and a US-focused B2B provider of esports solutions. The Company owns and operates the world's leading esport venue management system, currently deployed in over 800 global locations, including more than 100 colleges and universities. The Company's strategy is to capitalize on the multi-billion-dollar market for esports and esports wagering by leveraging its leading position in the industry.

The Company is also targeting the rapidly growing market for short-form esports wagerable content, which features competitive, short-cycle head-to-head leagues that are optimized for betting. In addition to its plans to distribute esports content, the Company currently provides B2C-focused wagering through its MGA-licensed suite of brands.

The post Delasport signs a Sportsbook Deal for 3 EEG brands first appeared on Delasport.